Our Impact
Protecting the environment is at the heart of what we do — that's why we take a holistic approach to sustainability.
every smidge adds up…
2% of our annual revenue — not just profits — is donated to ocean conservation and education. We're proud to support Blue Cradle's mission to grow ocean literacy, and the Love Rimurimu marine habitat restoration project.
Conventional sunscreens can contain up to 70% water. Counter-intuitive? Yes -by formulating without water, we save thousands of litres every year. It also means less packaging, lighter parcels, and a smaller footprint from shelf to sand. Less waste. More impact — just a smidge.
Our aluminum tins are infintely recyclable and we ship online orders in FSC recycled certified cardboard. We are reducing our carbon footprint and minimising waste by saying no to plastic.
Smidge is a wāhine-led, NZ-owned and operated social enterprise protecting both people and the planet. Thanks for supporting a NZ made sunscreen business!