22 Oct 2024
Kia ora! We’re excited to introduce just a smidge, of something new, whilst keeping everything you love. Seasick Sunscreen has evolved into Smidge Suncare, with the same trusted sunscreen but a fresh look and name.
What’s Changed?
We’ve refreshed our look to better reflect our brand’s values—simple, effective protection that’s easy on the earth. While you might notice a few updates to our name and packaging, rest assured, it’s the same high-quality sunscreen, designed with love and care, that’s been keeping your skin protected.
Smidge Suncare is now on sale in over 50 retailers across Aotearoa New Zealand including some of your favourite health stores, eco shops and more recently, pharmacies! Find your nearest stockist of Smidge Suncare.
Seasick Sunscreen has become Smidge Suncare
You might be wondering, why Smidge? The name captures the heart of what we do—it’s all about doing more with less. Just a smidge of our sunscreen is all you need for powerful protection, thanks to our compact, easy-to-carry tins and effective formulations. We also believe in doing all that we can to reduce our impact on the planet. From our sustainably-sourced ingredients to our commitment to plastic-free packaging, everything we do is aimed at reducing waste and minimising our environmental footprint.
Every smidge makes a difference, and that’s why we’re proud to continue donating 2% of revenue to ocean conservation. Learn more about the regeneration of seaweed forests supported through purchase!https://www.loverimurimu.org/
Smidge Suncare Product Range
If you loved Seasick Sunscreen’s SPF 40 Daily Face and Body Sunscreen, you’ll be happy to know that the formula you trust hasn’t changed. It’s still the same broad-spectrum protection, gentle on sensitive skin, and packed with naturally derived ingredients—perfect for everyday wear.
The only change? The name and packaging! It’s now called Daily Face Sunscreen as we prepare to launch a new product that will make it even easier to protect your body, too.
Who’s Behind Smidge Suncare?
As we step into this exciting new phase, I’d like to reintroduce myself. Kia ora, I’m Nat, the founder of Smidge Suncare (previously Seasick Sunscreen Co.). I began creating my own sunscreen after struggling to find a product that was both effective and gentle on my sensitive skin—without harsh chemicals or unnecessary plastic waste.
Smidge Suncare is proudly wāhine-led, and all of our products are still made right here in Aotearoa New Zealand. Our packaging remains plastic-free, and our shipping materials are FSC Certified, keeping our commitment to sustainability at the heart of everything we do.
Thank you for being part of the journey!
Save 15% on Our Old Branding
As we make way for our fresh new Smidge packaging, we’re offering you a chance to stock up on our Seasick Sunscreen branded products at a great discount. From now until November 7th, you can get 15% off your purchase using the code 15OFF at checkout. Same great sunscreen, just the old branding!